Director of the State Administration for Industry and Commerce: Shorten the trademark review cycle to 6 months before the end of the year

A trademark graphic must be compared with tens of thousands of similar graphics, and the workload of trademark registration comparison is huge. In real life, the number of trademark registration applications will continue to grow, so the problem of low efficiency in trademark registration review must be completely solved. The editor of Legal Savior Network has compiled relevant content on shortening the trademark review cycle for everyone. Welcome to read.

Director of the State Administration for Industry and Commerce: Shorten the trademark review cycle to 6 months before the end of the year

Zhang Mao emphasized at the National Industry, Commerce and Market Supervision Work Conference:

Continue to deepen the reform to facilitate trademark registration. Enhance the scientific, paperless, and intelligent level of trademark review and review, develop intelligent graphic retrieval technology, research and establish an intelligent review assistance system, a trademark review online application system, and a new generation of trademark registration and management automation systems. Relax the review and approval of application acceptance points and promote the integration of acceptance points and pledge registration points. Strengthen the construction of trademark examination collaboration centers and improve trademark examination capabilities. Before the end of the year, the trademark registration review cycle has been shortened to 6 months, the issuance time of the trademark registration application acceptance notice has been shortened to 1 month, the trademark search blind period has been shortened to 2 months, the trademark transfer review cycle has been shortened to 4 months, and trademark changes, renewals The development review cycle has been shortened to 2 months, and the average trial time for trademark rejection review cases has been reduced to 7 months. We will continue to promote the openness and sharing of trademark data and open all trademark data to the public before the end of the year.

Strengthen trademark and intellectual property protection. Strengthen coordination and cooperation in key aspects such as trademark review, opposition, review and judicial trials, push the barrier forward, and effectively curb malicious trademark registration. Focus on well-known trademarks, geographical indications, foreign-related trademarks, and time-honored registered trademarks, and severely crack down on infringements of trademark exclusive rights. Promote cross-departmental and cross-regional collaboration in trademark supervision and law enforcement, and strengthen coordination with criminal justice. Establish a credit supervision system for trademark agencies, severely crack down on unfair competition and other illegal activities by trademark agencies, and strive to standardize the order of the trademark agency industry.

Improve trademark brand building and service capabilities. Increase the construction of trademark and brand innovation and entrepreneurship bases, promote the construction of industry brands and regional brands, and guide trademarkIntensive industrial development. Improve the trademark and brand value evaluation mechanism and enhance the influence of Chinese trademarks and brands. Promote the experience of targeted poverty alleviation with geographical indications and promote trademark and brand work to enrich farmers. Promote local governments to abolish famous and well-known trademark systems from the legal system.

Promote the internationalization of Chinese trademarks and brands. Guide enterprises to accelerate the overseas layout of trademarks and brands, establish overseas trademark rights protection cooperation and assistance mechanisms, establish and improve trademark international registration and overseas rights protection databases, and enhance enterprises' overseas rights protection capabilities. Promote the Madrid trademark registration system and increase the number of international trademark registrations.

In summary, as my country's economy continues to grow steadily, everyone's awareness of trademark exclusive rights has increased accordingly, and the number of trademark registrations has also increased. The number of registered trademarks is increasing, and now registered trademarks are becoming more and more simplified and the mechanism is improved, which is a very good opportunity for merchants. If you have any other questions, please come to the Legal Savior website to learn more about legal knowledge.