How can companies prevent trademarks from being preemptively registered?

Trademarks are an important symbol that distinguishes one's own products from those of others. In order to better protect the interests of the company, it is best for companies to register their trademarks in a timely manner. But sometimes the trademark may be registered by others first. So, how can companies prevent trademarks from being preemptively registered? Today, the editor of Legal Savior Network has compiled the following content to answer your questions. I hope it will be helpful to you.

How can companies prevent trademarks from being registered?

1. Apply for registration of corporate trademarks in a timely manner

Enterprises must have advanced brand awareness and apply for trademark registration before or while using the trademark to protect their brand in advance and prevent preemptive registration. However, few domestic companies can apply in time, and even many well-known companies have not registered.

2. Trademark registration must be carried out strategically

Applying for trademark registration is "one class of goods. "One application for a trademark", and a trademark can be applied for registration on dozens of categories of goods. For a company that continues to develop, just applying for one category of goods is not enough. Trademarks with a certain degree of popularity should be registered separately for similar or non-similar product categories to the trademark, that is, multi-category registration to effectively defend against trademark squatting.

3. Trademark objections must be timely and sufficient.

For a trademark that has been initially approved, if an enterprise believes that it is a trademark that has already been used, it should file a trademark objection within the three-month announcement period. When an enterprise raises an objection, it should provide sufficient evidence to prove that others have registered it by unfair means, and that the trademark involved has been used by it and has had a certain influence.

The above is the content compiled by the editor for you. If the trademark is preemptively registered, you can apply for trademark opposition. The editor reminds everyone to apply for trademark registration in time so that you can fight against any third party. If your situation is more complicated, the Legal Savior Network also provides online lawyer consultation services. You are welcome to seek legal consultation.