How companies can use trademarks correctly
1. Distinguish the trademark from the surrounding text
In printed matter by using capital letters, boldface, different colors, italics, and underlining Or quotation marks, etc., to distinguish the trademark from other text content and prevent the trademark from being regarded as a general phrase.
2. Clarify the trademark font, size and proportion and placement
If the text part of the trademark uses specific words Typeface, especially when the typeface is part of a registered trademark, must be used consistently.
3. Make the trademark color clear
Use the trademark and reflect its color wherever possible; if permitted Third parties using trademarks shouldExplain specific colors; if in newspapers or other situations where color is not possible, make it clear if and when to use a black and white version.
4. Use trademarks as adjectives rather than nouns or verbs
The function of a trademark is to distinguish an enterprise's products/services from other products/services, rather than to describe the product/service. If used carelessly, trademarks can become commonplace words. For example, "produce a Xerox copier" (Note: Xerox copier), rather than "produce a Xerox". The latter uses Xerox as an alternative word for copier. This is not good for business as he also produces products such as scanners. Using trademark as a verb carries the same risk. To protect a trademark, use it with a general, descriptive noun. When using a trademark, do not use the plural form, but make the noun it matches into the plural. To prevent your trademark from becoming a common word and losing your trademark rights, take the following measures as soon as possible:
Correct errors in trademark use in media or advertising;
Include trademark ownership instructions in product-related documents. A common method is to use an asterisk * and place the description at the foot of the page where the trademark is first mentioned.
The above content is the relevant answer, if you still If you have other legal questions, you can consult the relevant lawyers on the Legal Savior Network.