How to write a brand hosting agreement
Authorized party (Party A):
Authorized licensor (Party B):
Party A and Party B negotiate on an equal footing to Regarding the "Bajiao Street" brand custody matters, we reached an agreement on a voluntary basis and signed this contract.
Article 1. Business scope and term
1. Party A entrusts and authorizes Party B Managed __________ specialty store (counter). In addition, Party B is not allowed to open stores in other areas to sell Party A’s products.
2. Party B shall obtain written approval from Party A for all opening, adjustment, and removal of specialty stores or counters. And Party A will sign a contract directly with the shopping mall or store owner.
3. Party B shall pay Party A a custody performance bond of RMB___ million yuan for the custody area.
4. Party A authorizes Party B to host the property for one year. From ____year___month___day to ____year___month___day
5. Party B must It is guaranteed that the store opened and managed by Party A can only sell legal products provided by Party A. No products of other brands may be displayed or sold in the store. If it is discovered that Party A has the right to confiscate all counterfeit and other non-branded goods, Party B must bear liability for breach of contract and pay liquidated damages of ____ million yuan. If the case is serious, Party A will pursue Party B to compensate for the losses caused by the brand. More than 80,000 yuan.
6. Party B shall not conduct wholesale sales or secondary custody of Party A’s products anywhere.
Article 2, Operation Management
7. Decoration management: Party A is responsible for bidding, supervision and expenses. Party B needs to assist in bidding and supervise the decoration personnel to complete the decoration on time and with high quality.8. Goods Management
Party A will provide marketable goods for the season and the quantity of goods in stock. Adjusted by Party A. The ownership of the goods and the right to distribute between regions belong to Party A.
In order to ensure the transportation safety of the goods, the shipper should pack the goods strictly according to the company's requirements and promptly fax the original consignment note within two working days after shipment. to the recipient.
The consignee should pick up the goods in time when accepting the notification from the freight company. When picking up the goods, if any abnormalities such as damaged packaging are found, the consignee should conduct an inventory on the spot and confirm that any goods are missing or missing. If it is damaged, the shipper should be notified promptly and the shipper should be assisted in making a claim.
When the consignee receives the goods, they are well packaged and the weight matches. However, when unpacking and inspecting the goods, they find that the actual goods do not match the return form. They should report it as soon as possible. Fax the difference list (the list must be signed by more than three on-site inspectors) to the shipper.
In item (8.3) of this contract, if the goods are lost or damaged and the loss has not been recovered after making a claim, if the shipper is Party A, the loss will be Party A shall bear the responsibility; if the shipper is Party B, Party B shall compensate Party A according to the company's current market selling price minus the mall discount and Party B's commission.
When there is a shortage of goods in item (8.4) of this contract and neither the sender nor the receiver can provide strong evidence, if the sender is Party A, then the The company's retail price is 40% off, and each party shall bear 50% of the loss; if there is a shortage of inventory at the end of the month, Party B shall compensate Party A at 40% off the retail price.
9. Sales Management
Party B must appoint full-time management personnel who meet Party A's requirements to manage Party A's brand operations to ensure timely and perfect management and operation of each counter or store.
Party B shall abide by Party A's trusteeship system and operating model, and provide Party A with sales daily reports, work reports and other reports required by Party A on time and in a timely manner; Feedback customer opinions and actively promote the brand in the local marketpublicity and promotion work.
Party B must submit local market development, sales, and payment collection plans to Party A, which will be regarded as one of the terms of this contract after being approved by Party A (see attached page) implementation.
Party B is responsible for the daily business management of all direct-operated stores or direct-operated counters in the custody area.
Party B must fully and completely implement any form of promotional activities of Party A, and cannot change the content or time of the activities without the written consent of Party A. For unified promotional activities formulated by the mall, Party B must provide Party A with a written activity plan for the mall (if the mall does not have a written activity plan, Party B must provide the mall activity plan to Party A in writing), and it can only be implemented after Party A's approval. Any promotional behavior without the written consent of Party A will be deemed as a breach of contract. Once discovered, Party A has the right to terminate the contract and require Party B to compensate liquidated damages of ___ million yuan.
Party B shall not change the retail price of the goods, and must discount according to Party A's discount requirements. If it is found that the discount exceeds the requirement, the excess discount amount given to the customer will be made up by the custodian. If Party B does not discount as required three times in total, Party A has the right to terminate the contract and require Party B to compensate liquidated damages of ___ million yuan.
10. Personnel management: Party B is responsible for the recruitment, appointment and dismissal of salespersons, as well as salary rewards and punishments; Party B recruits experienced and outstanding salespersons and conducts management of salespersons in accordance with Party A’s management system Continuous training, strict management, and submission of salesperson files, appointment and dismissal suggestions, and assessment reports to Party A.
11. Financial Management
Party B must ensure that Party A’s directly-operated stores pay monthly The payment can be carried out in accordance with the provisions of the signed contract; the monthly sales volume shall be subject to the sales volume verified by Party A and the shopping mall; if Party B makes a mistake in selecting the shopping mall or fails to supervise the shopping mall, resulting in delays in payment collection, shortages, and bad debts, Party B shall be held responsible Party B shall bear the responsibility, and Party A will reserve the right to pursue litigation.
In the event that Party A issues settlement invoices on time in accordance with the contract with the mall, Party B must ensure timely settlement and payment collection. The payment date stipulated in the shopping mall contract is Payments made within 30 days will be calculated based on the normal withdrawal points. If it is later than this date, Party B's withdrawal points corresponding to the payment will decrease by 2% for each month of delay (for example, it is 15% normally and 13% for one month's delay).
Party B must submit to Party A before the 10th of each month the inventory report of each direct-operated outlet in the previous month that is consistent with the settlement date of the shopping mall and the inventory report of the circulation warehouse, and Accept Party A’s irregular inventorycheck.
12. Others
Sales assessment indicators formulated by Party A for the market hosted by Party B , inventory assessment, profit assessment and other assessment items will be implemented as one of the terms of this contract after they are signed and confirmed by both parties.
Party A: Party B:
After reading the introduction of this article, everyone knows Okay, this is a more important point. We can refer to the content of the sample article to write a relevant brand hosting agreement. This is of great help to the enterprise and is conducive to the rapid development of the enterprise, as everyone knows. If you have any other questions, please feel free to consult the professional lawyers on the Legal Savior Network.
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