What are the components of a trademark?
The so-called components of a trademark refer to Requires the legal elements and characteristics that a trademark must possess. According to the relevant provisions of Articles 7 and 8 of the Trademark Law of the People's Republic of China, one of the requirements that a trademark must meet is that the trademark must be words, graphics, or a combination thereof.
my country's current trademark law requires that a trademark must have legal components, that is, text, graphics or a combination thereof, otherwise it cannot be used as a trademark. That is to say, the trademark must be visible, not an audible sound or a smell; the trademark must be flat, not three-dimensional.
Words and texts, graphics and graphics as trademarks , text and graphics can be combined in any way, but the trademark mark must have distinctiveness and recognition requirements, and must not violate the prohibition clause.
In some countries, products or their containers such as bottles, packaging, and shells have three-dimensional markings. For example, the Coca-Cola bottleneck shape can be used as a registered trademark; the sound is like pouring gold coins The sound can be registered as a service trademark of a bank, and a piece of music can be registered as a trademark of an audio-visual company; a smell such as the scent of roses can be registered as a trademark of washing cosmetics. This development trend shows that with the development and popularization of science and technology, the public can identify goods through sensory organs other than visual organs, so the constituent elements of trademarks are required to be diversified.
If you have other legal questions, you are welcome to consult the relevant lawyers on the Legal Savior Network.
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