What is a combination trademark
A combination trademark refers to the use of "text, graphics, letters, numbers, three-dimensional logos and "Color combination" is a trademark formed by combining any two or more elements among the six elements.
A combination trademark combines text trademarks, graphic trademarks, Three-dimensional trademarks or color combination trademarks have different characteristics, each with text, graphics, color, vivid image, eye-catching, easy to identify, easy to call names, etc., so it has been commonly and widely used.
Although the combination trademark has the advantages of rich pictures and texts, vivid images, attention-grabbing, easy recognition, and easy call, the combination must be coordinated and the central idea expressed must be clear. The words of cow cannot be used with the pattern of horse, which makes the trademark Consumers are confused.
This central idea is not prominent and lacks significance The combination of trademarks is not only confusing for consumers, but also difficult for applicants to obtain approval for registration when they submit such trademark registration applications. When consumers purchase goods, they usually identify the trademark as a whole. Therefore, segmentation and comparison are generally not allowed when determining infringement. However, this does not exclude the possibility of paying special attention to the particularly prominent text or graphic parts of the combined trademark.meaning.
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