What is the difference between a business name and a corporate trademark
First of all, a company generally has only one business name, like Our ID cards are the same. A person only has one name, and you only have one ID card. What about business name trademarks? A business name can have many trademarks, and one trademark can also be used on multiple business names.
The second is that the expression form is different, and the trademark can have Various forms of expression can be graphics, text, or letters, but an enterprise's business name can only be composed of two or more Chinese characters. Article 10 of the "Enterprise Name Registration Management Regulations" stipulates: Businesses can choose the font size. Font size should consist of two or more characters. Enterprises can use local or remote place names as trade names with legitimate reasons, but they are not allowed to use the names of administrative divisions above the county level. Make font size. Private enterprises can use the names of investors as trade names.
The third is that the laws for protection are different. Trademarks are protected by the Trademark Law, while commercial The name is protected by the "Enterprise Name Registration and Management Regulations".
The fourth is that the time and place of protection are different. Trademark protection only lasts for ten years. If you want to use it again after ten years, it must be renewed. However, a business name is lifelong and can be registered once. The locations of protection are also different. Once a trademark is registered in China, it is protected nationwide, while business names are generally limited to certain administrative divisions such as provinces, cities, and counties.
A business entity can only have one business name, but can have multiple trademarks.
Business names and trademarks also have many similarities. Mainly reflected in:
(1) Scope of rights basically the same.
Trademark rights and business name rights are both intangible properties , all have exclusive rights, use rights, and transfer rights, and they all belong to the category of intellectual property rights. However, the intellectual property rights of commercial names still remain in expert discussion and theoretical research.
(2) They are all important components of goodwill part.
Both can represent and distinguish the source of goods or services, ensure quality, and promote advertising and other functions.
(3) Exclusive rights as a commercial subject , the tort liability of the two is very similar, and both fall into the category of unfair competition.
(4) Between the two as permitted by law Consistency can be achieved within the range.
That is, business names can apply for trademark registration, and trademarks can Apply for a business name. Furthermore, the trademark and trade name can be the same.
The above is what the editor of Legal Savior Network introduces to you Legal knowledge of "What is the difference between business name rights and trademark rights?" If you encounter such problems, please read the above content carefully. So I hope the above answers provided by the editor of Legal Savior Network can solve your problems. If your situation is more complex, Legal Savior Network also provides online lawyer consultation services, and you are welcome to seek legal consultation.
