Trademark ownership and use rights What are the differences?
The difference from the definition: the right to use a trademark means that the trademark owner can exclusively use the approved and registered trademark on the approved goods to obtain legitimate benefits. s right.
Trademark ownership, also known as trademark possession and trademark exclusive rights, is a type of industrial property rights. It refers to the rights granted by the trademark authority to the trademark owner in accordance with the law. Registered trademarks are exclusive rights protected by national laws. Trademark registrants or rights successors have various legal rights to registered trademarks within the statutory period.
The right to use is included in the ownership.
The general value of the right to use a trademark and the value of the trademark itself
The use of any newly registered trademark Rights are valuable. Because, to use a trademark exclusively on a product or service, you must go through the registration process, which requires payment of funds. That is to say, a certain price must be paid first to obtain such a right, and this price reflects the value of this right. This value is called the general value of the trademark use right.
The added value of the right to use a trademark
The added value of the right to use a trademark refers to the The part of the value of products and services that exceeds the general value. The added value of a trademark's use value does not exist once it is registered. It is gradually generated during the use of the trademark as the quality of the product or service identified by the trademark improves. The formation process of the added value of the right to use a trademark is as follows: ordinary product or service functional trademark, style trademark and potential trademark.
