What is the significance of trademark protection
The exclusive right to use a trademark is a legal procedure for an enterprise to a civil right acquired.
Once the exclusive right to trademark is used correctly and effectively The protection will become a sharp weapon for enterprises to explore markets, participate in competition, develop production, and improve efficiency; it will become a powerful driving force for the country to revitalize the national economy, develop foreign trade, attract foreign investment, and enhance comprehensive national strength.
(1) Trademarks are important industrial property rights. Protecting exclusive rights to trademarks means protecting productivity. As we all know, trademarks have credibility value. The reputation value of trademarks is relative and unstable. When the goods specified by a trademark can satisfy people's consumption psychology and consumption reality, it can achieve higher reputation value, make the goods flow smoothly, bring huge economic benefits to the trademark owner, and bring a steady flow of resources to the country. of wealth.
Trademarks are consumers’ shopping guides.
Protecting the exclusive right to trademark is to protect the interests of consumers. my country's Trademark Law has a clear beginning. In the legislative purpose of Article 1, it is clear that the protection of exclusive rights to trademarks is closely linked to the protection of consumer interests. The purpose of socialist production is to meet people's growing needs for material and cultural life. Trademarks are a barometer of the market. Trademarks play the role of connecting the dots and bridging the gap between socialist production and the daily needs of the people.
Trademarks play an important role in regulating market behavior. Protecting the exclusive right to trademark is to maintain normal market order.
The goal of my country’s economic system reform is to establish socialism Market economy system. The market economy is a competitive economy. Only through competition among market entities and the survival of the fittest can the market economy develop. However, this competition must be carried out in a fair and just market environment. Because of its identification, trademarks can distinguish a wide variety of products, which can be placed according to categories and brands, in an orderly manner and clear at a glance
Trademark exclusive rights are civil rights granted by law to trademark owners.
Protecting exclusive rights to trademarks is safeguarding socialist democracy and the legal system. Socialist democracy and the legal system are dialectically unified and mutually reinforcing. my country's trademark legal system fully embodies the spirit of democracy and the rule of law, from the establishment of exclusive rights to trademarks to protection. Producers and distributors of goods are left to their own devices whether the trademarks they use are registered; if they are dissatisfied with the decision to reject an application, objection ruling, or cancel a registered trademark, they may apply for review; if they dispute someone else's registered trademark, they may apply for a ruling to cancel the registration. Improper trademarks, etc., are all democratic rights granted to the people by the law in the process of trademark rights confirmation.
Trademarks are the link between foreign trade.
Protecting the exclusive right to trademark is to develop our country’s foreign trade. To build a socialist market economy, we must open to the outside world; , it is necessary to develop foreign trade; and to develop foreign trade, it is necessary to protect the exclusive rights of trademarks. Trademarks play an important and indispensable role in foreign trade.
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